How to Research a New Competitor in E-commerce & Retail Tech
Conduct thorough research on a new or emerging competitor entering your market. Learn industry-specific best practices for e-commerce & retail tech companies.
Why This Matters for E-commerce
Online retail platforms and commerce technology providers.
Competitive Dynamics
Shopify vs BigCommerce, Amazon vs Walmart, WooCommerce vs Magento
Industry Challenges
Constant pricing wars and promotional campaigns, Platform features evolving rapidly
Step-by-Step Guide for E-commerce
Follow these steps to research a new competitor effectively in e-commerce & retail tech.
Gather basic company information
💡 In E-commerce: Focus on industry-specific data sources and competitor behaviors unique to your market.
Analyze their product/service offering
💡 In E-commerce: Focus on industry-specific data sources and competitor behaviors unique to your market.
Review pricing and business model
💡 In E-commerce: Focus on industry-specific data sources and competitor behaviors unique to your market.
Understand their target market
💡 In E-commerce: Focus on industry-specific data sources and competitor behaviors unique to your market.
Assess their go-to-market strategy
💡 In E-commerce: Focus on industry-specific data sources and competitor behaviors unique to your market.
Evaluate their strengths and weaknesses
💡 In E-commerce: Focus on industry-specific data sources and competitor behaviors unique to your market.
Determine threat level and response
💡 In E-commerce: Focus on industry-specific data sources and competitor behaviors unique to your market.
What You'll Produce
This Guide for Other Industries
Automate CI for Your E-commerce Team
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