Privacy Policy

1. Information We Collect

We only collect what's necessary to provide our service:

• Account info: Email, name, and password
• Entity & Monitor data: The subjects you track and sources you monitor
• Chat interactions: Your follow-up questions on insights
• Usage analytics: How you use the app to improve the experience

2. How We Use Your Data

Your data is used to:

• Generate personalized AI insights from your monitored sources
• Maintain and improve the WhyItMatters.AI service
• Send important service updates and notifications
• Provide customer support

3. AI Processing

Our AI features work as follows:

• Content from monitored sources is sent to AI providers for analysis
• Your data is never used to train external AI models
• AI-generated insights are stored only in your account
• You can delete your insights and chat history at any time

4. Data Security

We protect your data with encryption in transit and at rest, secure authentication, and regular security audits. Your data is stored on Supabase's secure infrastructure.

5. Your Rights

You have full control over your data:

• Access and export your data anytime
• Correct any inaccurate information
• Delete your account and all associated data
• Opt out of non-essential communications

6. Cookies

We use essential cookies only to maintain your session and preferences. No third-party tracking cookies are used.

7. Changes to This Policy

We may update this policy from time to time. Significant changes will be communicated via email. Continued use of the service constitutes acceptance of the updated policy.