All Free Tools
Pricing Strategy Calculator
Free
Cost-plus, markup, and margin calculator
Pricing Strategy Analyzer
Market & Cost Inputs
Cost-Plus
$167
70% margin on $50 cost
Competitive
$139
Mid-point of $79-$199
Value-Based
$75
30% of $250 perceived value
Penetration
$55
30% below lowest competitor
Pricing Tiers
-72.4%
36.7%
74.9%
Total MRR
$10,830
Total Customers
170
ARPU
$63.71
Monthly Profit
$2,330
Pricing Strategy Guide
Value-Based Pricing
Best for: Differentiated products with clear ROI. Price based on customer value perception, not costs.
Competitive Pricing
Best for: Established markets with similar products. Position relative to competitor prices.
Cost-Plus Pricing
Best for: Commodities or when costs are known. Add markup to ensure desired profit margin.
Penetration Pricing
Best for: New market entry. Low prices to gain market share, then raise prices later.
Want Automated Competitive Intelligence?
Stop manually calculating metrics. Get AI-powered insights delivered automatically.