The Problem
Sales reps go into calls without knowing what competitors prospects are using or evaluating.
The Solution
WhyItMatters.AI provides competitive context on prospects to personalize outreach and conversations.
Key Benefits
How It Works
Research prospect's current vendors
Identify competitive switching signals
Prepare personalized talk tracks
Arm reps with competitive positioning
Track conversion by competitive context
Who Uses This
Related Use Cases
Pricing Tracking
Automatically monitor competitor pricing pages and get alerted when they change prices, add new tiers, or modify features.
Product Launch Tracking
Get alerts when competitors announce new products, features, or major updates to stay ahead of market changes.
Messaging Tracking
Monitor how competitors position themselves, their value propositions, and messaging on their websites.
Blog Monitoring
Track competitor content marketing to understand their strategy, messaging, and market education efforts.