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Porter's Five Forces Analysis
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Interactive competitive forces builder
Porter's Five Forces Analysis
Analyze the competitive forces in your industry. Rate each force from 1 (Low) to 5 (High).
Industry Attractiveness
Low Attractiveness
High competitive forces
3.6
Avg Rating
Force Map
⚔️
Competitive Rivalry
5/5
🚪
Threat of New Entrants
3/5
🔄
Threat of Substitutes
4/5
🛒
Bargaining Power of Buyers
4/5
🏭
Bargaining Power of Suppliers
2/5
⚔️Competitive Rivalry5/5 - High
Intensity of competition among existing competitors
Low ThreatHigh Threat
Number of competitors
Industry growth rate
Product differentiation
Exit barriers
🚪Threat of New Entrants3/5 - Medium
How easy is it for new competitors to enter the market?
Low ThreatHigh Threat
Capital requirements
Brand loyalty
Government regulations
Access to distribution
🔄Threat of Substitutes4/5 - High
Likelihood of customers finding alternative solutions
Low ThreatHigh Threat
Price-performance of substitutes
Switching costs
Buyer propensity to switch
🛒Bargaining Power of Buyers4/5 - High
How much influence do customers have on pricing?
Low ThreatHigh Threat
Buyer concentration
Switching costs
Price sensitivity
Backward integration
🏭Bargaining Power of Suppliers2/5 - Low
How much control do suppliers have over your business?
Low ThreatHigh Threat
Supplier concentration
Switching costs
Importance of volume to supplier
Force Ratings Summary
⚔️Competitive Rivalry5/5
🔄Threat of Substitutes4/5
🛒Bargaining Power of Buyers4/5
🚪Threat of New Entrants3/5
🏭Bargaining Power of Suppliers2/5
Strategic Implications
Favorable Forces (Low Ratings)
- • Bargaining Power of Suppliers: Leverage this advantage
Challenging Forces (High Ratings)
- • Competitive Rivalry: Develop mitigation strategy
- • Threat of Substitutes: Develop mitigation strategy
- • Bargaining Power of Buyers: Develop mitigation strategy
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